How to Build an Author Platform with Marissa Eigenbrood

In this episode of the Authors Leverage, we welcome Marissa Eigenbrood. Marissa is the Senior Vice President of Smith publicity, working closely with all the teams across the company. Throughout her career and public relations, she's worked with nonprofits, fortune 500, corporations, international brands, college universities, tech startups, and the publishing industry, including small to large size publishers, hybrid presses, debut authors and industry thought leaders. She brings extensive knowledge to the public relations realm, as well as an organized and dedicated focus to all that she does. She joined Smith publicity in 2009, and began her career as a publicist, then expanding into business development before taking on a variety of leadership roles. That provided her a diverse understanding of the goals and strategies that are critical to campaign success and an in depth knowledge of the industry and company as a whole.

Marissa talks with me about branding, and how as an author you can use your platform to create an impact and be more successful.

To connect with Marissa, check out her links;

https://www.smithpublicity.com/   

https://www.linkedin.com/in/meigenbrood/

https://twitter.com/meigenbrood

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